Hands-on training, taught by someone who runs these projects

Goal and starting point

Before anything else we clarify what you want to achieve and where you stand: a shop to open, a book to publish, a repetitive process to automate. From there we pick the topics that genuinely matter and set aside the ones that carry no weight in your case.

Foundations and vocabulary

A short block on the concepts that make everything else readable: how a selling platform reasons, what a search engine actually reads, what a useful request to an AI model looks like. Without that base, every later instruction is learned by rote.

Work on the real project

The core of the programme runs on your own material: your product pages, your manuscript, your internal processes. Whatever you build during the sessions stays yours and stays working once the programme ends.

Review and error correction

We go through what you have produced and work on the weak points: descriptions that fail to convince, covers unreadable at thumbnail size, automations that break on the first non-standard case. This is the stage where most of the learning happens.

Independence and keeping current

We close with what you need to carry on alone: where to look when something changes, how to judge a new tool without chasing it, what to keep an eye on in the first months. The programme has worked when you no longer need it.

eCommerce and publishing platforms

• Shopify
• WooCommerce
• Amazon KDP

AI tools

• ChatGPT
• Claude
• Gemini
• Image generation

Automation

• n8n
• APIs
• Webhooks

Development

• React
• Next.js
• JavaScript basics
• Git

Advanced eCommerce · All levels

Building and running an online shop for physical and digital products. It covers choosing between Shopify and WooCommerce, building the catalogue, handling inventory and logistics, sales strategy and work on conversion. Suitable both for people starting from scratch and for owners whose shop has stalled.

Amazon KDP Publishing · Beginner

Publishing and selling books on Amazon, starting from the manuscript. Content creation and formatting, keyword and category research, cover design, review management and promotion. Aimed at people who have never published and want to reach a title that is actually live.

AI for business and the EU AI Act · Live lessons

Using artificial intelligence in your work while knowing where the line is. We start from the tools you already use: which tasks genuinely suit a model and which are better left alone, which obligations apply to you across literacy, transparency and data handling, what must never be put into those tools, and what documentation proves what you actually do. In person or one to one online.

AI coding and agentic development · Live lessons

Building software with assisted development tools, on your real project rather than on examples. We cover AI coding, meaning having the code written and being able to read it before you ship it; agentic development, with autonomous sessions, instructions that hold and explicit stopping points; work cycles that keep going and correct themselves; and the point where assistance stops paying off, which is the part nobody teaches.

One to one coaching · Tailored

Individual sessions built around the topic you need: blockchain and crypto, Amazon FBA for digital products, running a YouTube channel, AI automation, assisted development. Length and frequency are agreed against the goal, from a single session on one specific problem to longer ongoing support.

Live, on your own tools

Not a recorded course that is identical for everyone. We start from your inventory and talk about the tools your people actually use, answering the questions that come from the room. That is the difference between training that meets the proportionality test and training that does not even try.

The recording stays with you and counts as evidence

Every session is recorded and handed over. Together with the attendance list and the register entry explaining why that person had to be there, it is the documentary proof the regulation asks for. Anyone joining later watches it without waiting for the next session.

Three levels, not one

A single programme for everyone fails the proportionality test. A base level for general use, a second level for people working on personal data or on decisions about individuals, a third for those who build or integrate systems.

External collaborators too

The scope of Article 4 covers anyone operating the systems on your behalf: freelancers, agencies, suppliers working inside your processes. They can join the same session, and the recording covers them as well.

Who are the courses for?

For people starting an online business, freelancers who want to use AI in their daily work, and companies training their own teams. There are no entry requirements: during the first session the programme is calibrated against your actual starting level.

Do I need technical or coding skills?

For eCommerce, Amazon KDP and AI tools, no: general confidence with a computer and a project to work on are enough. For the vibe coding programme some HTML and CSS helps, but if that base is missing we start there rather than assuming it.

How are the sessions run?

Online by video call, with screen sharing and hands-on work on your own files. Sessions are one to one or in small groups. Between meetings you get exercises applied to your project, and you can write in with the questions that stall on their own.

How long does a programme last?

It depends on the goal. A structured course spreads over several weeks, with periodic sessions and independent work in between. One to one coaching can be a single session on one specific issue or ongoing support. Duration is agreed after the first conversation.

Can a programme be tailored for a company?

Yes. We build team programmes starting from internal processes: which tasks are worth automating, which tools to adopt, how to spread the skills across people. Corporate training runs on the company's real procedures, not on examples invented for the classroom.